Our Story | Nature's Logic


In 2005, Nature’s Logic founder, Scott Freeman, started developing the concept for a pet food focusing on the benefits of whole food nutrition without the use of added synthetic supplements which are widely used in the pet food industry to meet the nutritional analytical levels of dog and cat foods.

One company and a long time veterinarian friend had similar approaches to nutrition but mainly in the realm of supplements. Their work and vision made a lasting impression on Scott to see if it was possible to do complete pet diets with the same rationale of providing all essential nutrients from whole foods rather than depending on synthetics to easily and cheaply meet nutritional requirements.

In late 2005 the first test batches of Nature’s Logic were created and by January 2006 some of the first product was being retailed in the USA.

Since nothing like this had ever been created, Scott sent the dry dog and cat food for AAFCO feeding trials to have them substantiated for All Life Stages. They passed without any problems and since then the canine canned and raw diets have also been substantiated for All Life Stages.

The ultimate goal of Nature’s Logic is to provide the most nutritious and safest product that people can feel good about feeding their canine and feline family.

We occupied an office in the top level of the Historic Dawes House in Lincoln, NE. Built in 1885, it eventually became the home of Nobel Peace Prize recipient Charles Gates Dawes.

Our Leadership Team

Caroline Golon

Vice President, Marketing

Caroline joined Nature’s Logic as Vice President, Marketing following 12 years of experience in the pet industry in marketing, social media, PR and more for both large and small pet brands and non-profit organizations. Her experience in marketing spans across 25 years in both consumer marketing and b-b initiatives in a wide variety of industries. Caroline lives in Columbus, Ohio with her husband, daughters, two big mutts and a gang of Persian cats.


Already a believer? Share your pet’s Nature’s Logic story.

I slowly introduced it into her food, and she LOVES it!

I just wanted to say thank you for such a great product. I started buying the Natures Logic Chicken for my 8 year old pug Xena. We lost our beautiful Border Collie, Pete, in March and Xena was not acting like herself. I was introduced to this through a friend of mine. I slowly introduced it into her food, and she LOVES it! She dropped weight, she is not shedding as much, and has more energy (even though pugs are typically not that energetic). We now have a beautiful Blue Merle Toy Australian Shepherd named Myah, and this is the only thing she has been on. I get comments all the time on what a beautiful dog she is. I truly believe this dog food will extend the life of my pug Xena, and give a healthy long life for our new addition.

D.D & C.D

Please keep making this food, it’s doing wonders for my pets!

I had been feeding another quality food for years to my cats and 3 German Shepherds before switching to Nature’s Logic. In three short weeks, I have seen amazing results – shiny coats, increase energy levels, and they seem to be more relaxed while resting. I have literally cut their food intake in half from the other “all natural pet food” I had been feeding.

My 10 year old shepherd had to have his spleen removed months ago and his hair never came back in the area the vet shaved him. The vet thought it might be a thyroid issue and was suggesting extensive blood testing. Now that the dog is on Nature’s Logic, the hair is filling in nicely. I’m so relieved his thyroids were not a problem after all!

I have also seen an improvement in my shepherd that has arthritis. He is getting around a lot better and I’m definitely looking to see what the next 3 weeks bring. Please keep making this food, it’s doing wonders for my pets!

Janet - Virginia

Thank you Nature’s Logic for providing amazing food…our dogs eat better than us

Our Yorkie has been on Science Diet Prescription food for the past 6 years due to gastrointestinal issues. When we welcomed our new puppy Alice into our home, we wanted them to both be on the same food for many reasons. We had always been hesitant to switch Eddie’s food due to his stomach issues. We did the recommended 7-10 change over. He’s been eating Nature’s Logic with his new sister for the past 4 months and is doing fantastic!!! We couldn’t be happier with this change and we can tell he’s excited for meal time now too! He loves the food and so does his body! We’ll NEVER switch our babies to anything! We purchased the duck flavor this past week due to the summer months and keeping them on a cooler food. Thank you Nature’s Logic for providing amazing food…our dogs eat better than us, HA! Happy to have our babies on natural, healthy kibble!! You rock!

Laura M.

I wanted to send a note thanking you for your wonderful product.

I wanted to send a note thanking you for your wonderful product. I adopted my retired Greyhound a year ago and have battled from day 1 to find a food that would agree with him. If he liked it, it didn’t like him and vice versa. At points my garage looked like a dog food warehouse. I didn’t think I would ever find “The One” for him.

I recently bit the bullet and had an allergy test run. It verified some of what I knew from the past food failures – avoid chicken, turkey, venison, salmon, white fish, & sweet potato. Plus now I can add oatmeal, soy, milk, corn. I thought I was truly doomed.

I went back to. The Dog Food Advisor site and started my research all over again & found Nature’s Logic. Of course it isn’t available in a store near me but took yet another gamble and ordered online. The gamble paid off this time!

I did a long slow transition to your Beef Kibble formula and it has been wonderful! Harry can’t wait to eat now and the “output” is actually something I can pick up (sorry for TMI but that’s a MIRACLE in my world). I will be trying out the Sardine and then the Lamb formulas next – I can’t believe I have options that contain NONE of the ingredients he reacts to. He’s been doing so well on your food I was able to start adding in some raw which was always a goal of mine.

Thank you again for these amazing recipes – they have been a God


Your dry cat food (rabbit flavor) is a huge hit with my cats.

Your dry cat food (rabbit flavor) is a huge hit with my cats. I have a cat with a heart murmur and slight kidney problems, and he has done very well on your dry food……

R.H. - Ohio

Thank you for providing such a quality product

I don’t often take the time, but I wanted to reach out to you and Natures Logic to say thank you for providing such a quality product.  We have a pomeranian puppy and a senior Pom mix.  We were looking for a food that they both could eat.  I learned about your product from Padfoot Poms on Facebook and am grateful I did.

You see, our senior Pom, who was a picky eater was diagnosed by our vet as having Alopecia.  He prescribed Royal Canin dog food for her.  She had a lot of hair loss on her body and seemed like she didn’t feel well.

Since having her on Natures Logic she is a whole new dog!  While she is still a senior dog who likes her naps, she is much happier and her hair has almost completely grown back!  Recently, a little boy, upon meeting her for the first time said, “you are a pillow”, because her fur is now so thick and fluffy.

Thank you for providing such a good product.



Thank you again for your dedication to producing and watching over such a fine product we will look forward to raising our young litter on – and all adults here for years to come.

I am so pleased with your kibble – having come from a strictly raw diet, I could not be more pleased by what I have seen. Now 6 or 7 months later feeding Natures Logic Lamb kibble, the proof is in the pudding – all of our Clumbers are blooming with better coats, healthy nails, no more grass or dirt eating, and endless stamina. Weights are perfect also. We have been feeding 75% Lamb formula – and 25% raw meat, which mixes and digests to perfection. They bark so loudly for dinner, the house shakes! The telling point is in our new Clumber mom and her litter. She is 3 years old, it is her first litter….and the first litter we are weaning onto kibble. I would not be doing this if I did not have complete faith in the nutrient balance, quality and safety of your product. She was on your kibble for about 3 months prior to breeding and throughout gestation. She carried a large litter for Clumber Spaniels – 9. She has had plenty of healthy milk for her pups, and did not lose a bit of coat since the birth of the litter! That is a miracle! Pups love their weaning gruel of soaked kibble, goats milk and a bit of raw beef. Thank you again for your dedication to producing and watching over such a fine product we will look forward to raising our young litter on – and all adults here for years to come.

B.M. - Virginia

I am one happy Mommy!

I am one happy Mommy! My 10 year old boxer had been spitting up his dog food for several weeks. I had been feeding him a fairly good food, (so I thought) not one you buy at your grocery, but a little better! Had been back and forth with my vets office on giving him zantac for acid reflux to switching his doog food. Nothing was helping. Even tried honey, suppose to aid in digestion. Again, was not helping! Went to an open house at one of our local shelters, and met Angela. She then introduced me to Nature’s Logic. Boy have I learned alot. My baby has been on Nature’s Logic for one week and have already noticed a huge change in him he and has almost stopped spitting his food up/throwing up all together!!!! It has made such a difference in him!! So very greatful!!! Thank you,


I have been feeding your food for some time now and they still love it!

I have been feeding your food for some time now and they still love it! I recently got my brother and his wife to switch to your food and their little poodle mix has not been sick since!!! She used to throw up and have stomach problems. Even the vet didn’t help with the problems. They took her to Ohio State and just had to keep trying different foods. She has been on natural foods but yours is the best by far that agrees with her.


I show and breed westies.

I show and breed westies. Terriers are know for their sensitivities and allergies. I was plagued with reoccurring ear infections. After switching from food to food I came across Natures Logic. Ear infections gone, great coats and bright eyes are now what I see. I am now a forever customer. Thank you Natures Logic?

William S.

This food is NOT grain free, and that’s a huge plus for us!

I used to be a 100% raw feeder, and recently I switched to half kibble for balancing and cost reasons. We are always looking for good high quality kibbles for our dogs and to recommend to others. When we read the ingredients on Nature’s Logic lamb meal formula we were highly impressed! This food is NOT grain free, and that’s a huge plus for us! With the whole DCM scare going on, and the fact that grain free kibbles are more unhealthy in general we were hoping it wasn’t grain free. The best thing about that is there is no corn, wheat, or soy! They use healthy ancient grains in their recipes – and we really commend that! Overall we are highly impressed with this food and the ingredients on a first impression basis and can’t wait to see how the dogs do on it!

I am back on Nature’s Logic at this time. My dogs do like it.

I have bred and shown Westies since 1987. I have bred the number two Westie in this country in 2009/10/11. I am back on Nature’s Logic at this time. My dogs do like it.

Ingrid langner serendipity westies

All 4 of my dogs love Nature’s Logic kibble

All 4 of my dogs love Nature’s Logic kibble, my when my 10 yr. old Springer’s kidney disease began progressing I switched him to NL raw frozen beef patties. He is doing well and wolfs those raw patties down like a champ!

Kay G.

It’s no problem to switch proteins and he loves it!

My 10.5 year old dog has been eating Nature’s Logic for a year. He was diagnosed with inflammatory bowel disease and I wanted a food that would be easy on his stomach. This food has helped with that issue. It’s no problem to switch proteins and he loves it!


Just good Healthy food!

I was on a journey to find a food that my dog could tolerate since she was tested with so many food allergies/intolerances. Everything had potato or peas or some other grain. We finally tried the Sardine Nature’s Logic and BINGO! It was a success right away. I spent months trying other foods and reading so many labels but my great pet store suggested this one and I did some research and it was a great fit for my Golden Retriever! Thank you so much for being different! I also love that everything is natural, not synthetic vitamins and minerals. Just good Healthy food!

Debbie W.


THANK YOU SO MUCH!!! You have great products…my dogs are doing wonderful – everything from my young puppy to my senior citizens!! And they love it so I am not having to figure out ways to keep them eating! We have been asking for feed back from our customers as well and so far the results are wonderful…..

Store Management - San Antonio, TX

The variety is a huge plus for her and the whole logic behind the food is what sold us.

What a fantastic food for our Boxer girl Stella! She is 9 yrs old now and needed something to feed her in rotation with home made meals. We had her on another good quality made kibble for most of her life but need to give her moisture and no grain/low carb which is much better on her organs and digestion as she ages. While searching we just found Nature’s Logic recently and she has been on the venison (she can not take certain meat proteins from allergies and pancreatic attacks in the past from beef and chicken) so the variety is a huge plus for her and the whole logic behind the food is what sold us. She is doing wonderful on it and so happy to have found your products.Thank you!!!


CeCe, my West Highland White

CeCe, my West Highland White Terrier wasn’t eating much where she only ate a little of the dog food sold in the big pet store chains and started to get terrible hot spots when she was about 6-years old where veterinarians only wanted to throw steroids at it and to not figure out why. I found out she had all the symptoms of a massive yeast infection and went looking for a dog food that didn’t feed yeast in dogs, which eliminated anything from big pet store chains. When I first brought Nature’s Logic home and dished up the first serving, she was already showing huge enthusiasm before I had even set the dish down and for the next two weeks, she showed huge enthusiasm and ate it all every day right away. Her coat cleared up, her need to drink huge amounts of water and need to pee a lot all went away. She was running around when she was 12 plus years old this spring like a puppy after having been on Nature’s Logic ~6+ years. She ate Nature’s Logic right away except after having been bitten by a rattlesnake where her fur hid the bite and I didn’t know such a thing could happen in town in a fenced back yard with her fenced dog run.

Rose Fagerness

I NEVER thought I would find a dog food supporting this concept

Hello. I am a veterinarian who has been feeding raw for quite a few years due to my concern for processed food and the effect on dog health. However, I also do worry about bacteria in raw.

My collie has recently been diagnosed with Lymphoma so I no longer feed raw as she is immunosuppressed and it is too risky.

A local pet food store owner told me about your product so I looked at the web site. I am a HUGE believer in whole food vitamins and supplements. I NEVER thought I would find a dog food supporting this same concept. A few years back I went to a veterinary lecture given by Standard Process on whole food nutrition and I have been a believer ever since. They talked about how in artificial vitamins the body does not get the whole vitamin complex and …this may do more harm than good.

Thank you for a great sounding food and I look forward to trying it.


Natures Logic all the way in this house.

I switched to natures logic because it is free of all the food my Ellie is allergic to. Its grain free and natural. I jad an allergy test done and searched months for a food that suited her needs. Ellie was cover in skin rashes due to her allergies and now her skin is glowing and there are absolutely no rashes. She also does not eat her feet anymore. My molly is finally at a healthy weight now due to it being very wholesome. She was very skinny and i couldnt get her to get to her correct weight. Now she is at the perfect weight according to the vet. For kimbo, he loves it and his stomach does too. Ive had trouble before with his sensitive stomach and frequent vomitting. Now, he loves the food and doesnt barf consitently anymore. I constantly get complements on their shiny fur now and how they are all at perfect weight. I would say its been a beneficial in mutiple ways and i will never switch to another food. Its worth the price to me for my dogs to be healthy and love what they eat. Natures Logic all the way in this house.

Jordan B.

I haven’t seen them eat this way with kibble before!

I just want to thank you for the samples you sent! I’m surprised how much my dogs love your food! I haven’t seen them eat this way with kibble before! Thank you again!


Thank you for coming out with your food.

Thank you for coming out with your food. One of our two dogs has been suffering from inhalant allergies since he was 6 months old, and has issues with yeasty ears. We were just about ready to go on a homemade diet, because we had tried so many other foods on the market that just caused yeasty ears. We’ve been on your food for 6 months now, and he is still yeast free. I’ve got to tell you, when I first met my vet –the typical food was pushed on us – which we tactfully declined. Right now – our vet is very impressed with your food and how he is doing on it. That says a lot about your food.

D.R. - Colorado

I’m so happy that your rep walked into my shop that day and saved my girl’s life.

I rescued my little Pit-Catahoula mix when she was 8 weeks old. When I saw those big brown eyes in that little white head with the one floppy ear, I just melted. Never having owned a Pitbull before, I did not know how susceptible they are to allergies. All my other rescue dogs never had this problem, so it was a real eye opener.

After trying so many foods it’s not even funny, I finally found something she could eat that would stay down and keep some hair on her body, and it was in the form of a grain-free natural diet. She was on a bison diet, but it still wasn’t completely doing the trick. By this time she was 4 years old and I owned my own natural pet food and product store. She had taught me a lot about the pet food industry.

One day a rep from Nature’s Logic came in to see if I might be interested in selling your product. We spoke of my little fur baby’s food problems and she suggested I try the rabbit kibble. Why not? It was amazing! Not only did she eat it ( she must be the pickiest canine in the world), but her hair grew back, she started to gain weight and not look like a poor homeless soul. She had more energy and just seemed happier. This was only a few weeks of trying the food! Needless to say, I gave the rep an end cap and have been promoting the food ever since. I no longer own my shop, but this doesn’t stop me from singing your praises! My girl is a happy, healthy nine year old who people mistake for a puppy. I’m so happy that your rep walked into my shop that day and saved my girl’s life.

Thank you Nature’s Logic for caring enough about our four legged family members to create a food that benefits them without adding synthetics.

Karen M.

Your food is amazing and our baby is now a healthy girl.

This is Tsuk, she is a year old Border Collie/ Newfound mix. Tsuk came to us as rescue(we still have not decided who rescue whom) about 3 months ago. We do not know much about her life before she came to us but we do know that she used to be locked on a room all day and she used to be food deprived. She was even called Piggie by her previous owners.

Food was very difficult because everything she eat made her sick. So it was very difficult at the beginning but now she is a happy, spoiled baby since she started eating your Duck and a salmon dry and can food. Tummy problems are gone and now nothing but the best for our baby girl, she now runs, play, gets two hour long brushing and petting season, long fun bath, walks every day, day trips in the car with mom. She knows now that she is loved. We want to actually thank you, your food is amazing and our baby is now a healthy girl.

Jedaya T.

He loves the food

My dog and the love of my life Charlie had anal gland issues all his life, it started when he became a “teenager”. Whatever was on the market we tried, nothing helped. Nothing made it even better. We tried all kinds of food, high fiber. We tried green beans, pumpkin even “supplements” for that reason. We tried raw. You name it, we tried it. Long story short. We used to get his glands expressed by our vet about every 4 weeks. Now for a good year we use Nature’s Logic and no, the issue didn’t go away. And I didn’t expect that. But it’s better. We use Venison kibble mixed with the Venison canned food. The only food so far which makes his poo firm. Firm enough to not go to the vet every 4 weeks, we sometimes don’t have to go for 2 months! He loves the food and does not seem to get tired of the same flavor. We tried the other flavors NL offers but none of them works as good as Venison (for us). Thank you!

Sonja A.

In today’s world of non-existent customer service, I was very happy that you listened and responded in a very meaningful way.

I’ve been feeding your food to my Springer Spaniel for over two years and am very happy with the results. A while back you gave some very detailed responses to some questions I had about the food. In today’s world of non-existent customer service, I was very happy that you listened and responded in a very meaningful way. You have a few new customers based on our recommendation, not to mention that our groomer is touting your food as she cannot believe how fabulous our dog’s coat is with no special supplements.

J.H. - Minnesota.

Best canned food I’ve ever bought

I am into about 100 lbs Nature’s Logic dry fed to my 100 lb Lab. I like the results so far. As good a food as I’ve ever fed. What I love about Nature’s Logic is being able to feed the recommended cups per day without having to cut back due to loose stool.

I recently bought two cases of your canned Lamb, and the venison. Best canned food I’ve ever bought, as it is not water or gel, but a meat loaf. Smells good enough to eat myself. Will you ever do the Feeding trial on it? You mention in the FAQ’s on the Nature’s Logic website maybe a few things are perhaps short as far as the AAFCO requirements.


Nature’s Logic has made me

Nature’s Logic has made me at peace with feeding my dogs. My 2 German Shepherds, as well as our many GSD fosters, love the food. Caring for a breed known for digestion sensitivity, especially multiple dogs – it’s difficult finding one food to suit all. Not to mention one that is all natural (hmm – perhaps that is why it suits all..?). Thank You, Nature’s Logic!


My year old golden retriever

My year old golden retriever got really sick about a month ago. Refused to eat her regular food and barely touched anything I made her. All she wanted to do was eat grass, and that was in turn making her throw up. I was getting really nervous but I was given a sample of a few foods, including yours. Nature’s Logic was the first food she was willing to touch in weeks! Needless to say I rushed to the store and she’s been grass-free for about a week! She loves it and is gaining more weight and energy by the day.

Aeliesha B.

My 14 year old cat,

My 14 year old cat, Nigel, was diagnosed with early stage kidney disease. My vet instructed me to feed him low phosphorous cat food which is made by only two huge companies. He wouldn’t eat it, it smelled and looked horrible too!! Prior to the diagnosis we had had a chronic problem with vomiting, loose stools, not going in the litter box etc. I tried Nature’s Logic and he is so much better!!! Since the food is actually REAL I think it may actually be low phosphorous. I haven’t had time to research it. We are very happy!!

Holly F. Chabbott

They are nonstop and everyone is so healthy and strong and it’s all because of Nature’s logic!

Shelby and Rausch are six years old. Winston is 8 months old and Bentley is 6 months old. We were feeding them what we thought was a good food but turns out it was not. Thank goodness for Susan Thixton and her website- truthaboutpetfood.com which led us to Nature’s Logic. Our 4 absolutely Love it!! They have been on Nature’s Logic since December and boy what a difference it has made!! Shelby and Rausch act like they are 2 instead of 6. Their energy levels are off the chart running and playing with Bentley and Winston. And Bentley and Winston, well let me just say it is never a dull moment at our house! They are nonstop and everyone is so healthy and strong and it’s all because of Nature’s logic! People all the time ask us what are you feeding them and we tell them. Thank you so much Scott and to your team for what you do for our pets and for us as Pet Parents.

The Hollis Family

A VERY satisfied customer

We rec’d this great message on FB. I asked for and received permission to share their story:

My wife discovered your food, actually she stole the extensive research her daughter did before selecting a dog food for her puppy Stella.
We have two gorgeous German Shepards, who are our life.
They get 2, hour walks each day that often involve swimming.
We tried EVERY dog food known to us before switching to Nature’s Logic.
They LOVE your food SO much!!!
I grew up on a farm outside of Omaha. I can’t explain how proud I am of your expertise and product.
Each dog eats 6 cups a day, only because we won’t give them more!
To be direct, their poo is consistent and perfect every day, they are happy full of energy and most of all healthy.
Thank you, from the bottom of my heart.
BTW: they adore your treats too.
Chewy is great.
It a shame we can’t order directly from you.

A VERY satisfied customer,

Lew Simons

Belle is a big cute kid

Belle is a big cute mutt who LOVES Nature’s Logic. Nom Nom Nom


We continue to be VERY pleased with your food.

Thought I would send an update. We continue to be VERY pleased with your food. Our boys are doing very well on it. My older dog is doing exceptionally well. He will be 4 in March and has always had a poor appetite. In the past we were lucky if he ate 1 meal a day, typically it was one meal every other day. He was about 10lbs underweight. He went to the vet 2 weeks ago, and he gained 6 lbs! This is big news. We are so happy. Now that he is on Nature’s Logic he consistently eats 2 meals per day, his coat is soft and shiny, and he looks vibrant. He really seems to like the vitamin supplement mix. I add it to one meal each day, and he gobbles it up. I am so happy you offer this product. Please keep it in your product line!


I cannot tell you how happy we are.

I purchased your Natures Logic Sardine Recipe Dry Dog Food at the end of May for my rescue Basset Hound Playdoh (approximately 10 yrs old). Previously I was feeding him Halo Brand Healthy Weight Grain Free Turkey and Duck. While he enjoyed the Halo food and had no issues with it, I was noticing his coat was dull and flaky and he was not losing the weight I had hoped. His rear legs were also losing mobility. After doing extensive online research I came across your food line and decided the Sardine was the best fit. I was impressed with the percentages (protein to fat ratios) as well as the high quality ingredients, so I took a chance with a food I knew nothing more about then what I read online and in testimonials. Am I ever glad I did! I have seen a HUGE improvement in Playdoh’s coat, his activity levels, and his weight. To be honest prior to the change, he was acting very much the “old man”. Sleeping constantly, little to no playing and a noticeable difficulty in movement. We were worried he was nearing the end of his life. Since changing to your product, you would think he was a puppy again! His coat is shiny and the shedding we have always struggled with is at a minimum even though the temp here in Wisconsin is hot and humid this time of year. There is almost no flaking with his skin. He is active and playful, begging for walks and showing more waistline then he has in years. I cannot tell you how happy we are. Thank you so much for making a wonderful product that I will recommend to any and all of my Basset/Rescue friends.

Lisa and Playdough

From day one our little guy loves the smell of this food and it got him to start eating regularly again.

Hello, I just wanted to share our story about how we discovered your products. About two short months after bringing our perfect little guy into our family, he was having severe GI upset issues. He could not hold his food down after eating and drinking and had terrible nights with very upset tummies. After a month of antibiotics and various testing, Hatteras was diagnosed with small intestinal bacterial overgrowth (SIBO). This meant that any food that was somewhat high in fat would trigger an overgrowth of bacteria in his small intestines causing swelling, vomiting, diarrhea, and pain. Worst of all, this whole experience left our pup avoiding both food and water. We were at a loss. What do you feed a puppy that can’t have very much fat in his diet? So we began researching and looking for a quality food that was full of nutrients, low fat, AND high in calories for a growing puppy. This is when we discovered Nature’s Logic Canine Sardine Meal Feast. From day one our little guy loves the smell of this food and it got him to start eating regularly again. A few weeks later, he returned to normal water habits. We were so excited to see our little guy start to put on some weight. Three and a half years later, and a 3rd place finish at the 2017 DockDogs World Championships, Hatteras is still eating Canine Sardine Meal Feast and still loving it! Team A Shore Thing is proud to feed Nature’s Logic.

Jenny & Bobby

Thank you for keeping these inappropriate ingredients out of your foods!

My four year old cat was diagnosed with asthma and allergies shortly after I adopted her in 2005. She was also diagnosed with a heart condition during a routine examination in 2006. I switched her to your (Nature’s Logic) Rabbit Dinner dry food at that time and the improvement has been little short of astounding. The swelling/bloat from water retention disappeared immediately, her asthma attacks have stopped, and her allergic reactions are much reduced. This six year old cat looks and plays like a two year old. I am convinced that without the wholesome diet she would not have lived long. Formerly, she ate one of the now-recalled brands, loaded with corn and wheat gluten.. Thank you for keeping these inappropriate ingredients out of your foods!


No more itching! No more

No more itching! No more brown discoloration! Charlie is now a happy and healthy Schnauzer thanks to Nature’s Logic Sardine Feast kibble and canned food. He has a beautiful coat and looks forward to meal time thanks to your high quality dog food. A healthy dog is a happy dog. Thank you Nature’s Logic!

Evonne C.

Buckwheat has been eating Nature’s

Buckwheat has been eating Nature’s Logic all of his life (3 years) and he is in optimal health. I feel good feeding a food that has good ingredients and minimal synthetic vitamins.

Sue Z.

I feel good knowing that he’s eating quality food, and he enjoys it too!

I fostered Pal as a service dog in training for a local organization in Ohio. However, Pal decided he’d rather be a fabulous flunkie. He had a few minor behavior issues that would not make for a good service dog. I ended up adopting him about a year and a half ago. Earlier this year, I switched Pal, now two years old, to Nature’s Logic. I feel good knowing that he’s eating quality food, and he enjoys it too! Although I know dogs don’t live forever, I want him to live a long, happy and healthy life. Nature’s Logic food is a big element of that.

Heather W.

Doc Holliday is a very special dog.

Along with being my best friend, he’s a Search and Rescue K9 who operates in the back country of Colorado.
Before switching to Nature’s Logic, we tried just about every single high quality kibble on the market. He struggled with indigestion, inconsistent stool quality, and was unable to maintain a consistent weight. All of these things are vital for any dog, but especially a dog who spends up to 20 hours per week in the wilderness.
After switching to NL, we noticed change very quickly. Now, he rarely ever gets stomach upset, his stools are much more digested, and he’s finally at his perfect weight. Maintaining that weight has also meant he and I have been able to condition our bodies more to the hardship of the terrain in our area!
I love the ingredients, and the results speak for themselves. By adding whole ingredients, you allow me to add the supplements Doc needs, instead of pumping him full of synthetic ingredients that aren’t good for his body.
My only regret is not switching him sooner! He’s happy, healthy, and at his prime. I’ll never stop recommending Nature’s Logic. So much so, I got a job at one of your retailers!
Much love,
Emma & Doc


Keep up the good work!

I am writing you today in order to thank you for making such a great product. I am referring to your Nature’s Logic Canine Natural Chicken Formula. I am a breeder of Chocolate Labs and have been doing so for 15 years. Since I am a breeder, I am certainly interested in finding the best possible nutrition for not only my own dogs, but all of the dogs that I sell. About six months ago, the store that I buy my dog food was out of my usual brand. I only had about 2 days left of food and the store was not going to get that food for about a week. The owner of the store suggested I try your food, so I did.

That was actually the best thing I have done in a long time. Since then all of my dogs have a lot more energy, and their coats are actually sparkling. For over a year before switching, one of my females was only 5 points away from being a grand champion. This past weekend she got those points and then some. The judge asked me later what I had changed for my dog. I told her about your food, and she said she was going to switch because the change your food caused was so unbelievable.

Tomorrow I am meeting with my attorney to make a couple of changes in my puppy contracts. I have decided to put in the contract that any guarantees will only be honored if the buyer feeds your dog food. Keep up the good work!

J.R. - Virginia

Snickers hasn’t had one hair ball cough.

Snickers loves this food and her coat (which I and the vet thought were in good condition) is even better. What a sheen! Too bad I have no way to prove it, but I think the food has helped whatever causes people to be allergic. Since I switched, my daughter, friends, and her cousins don’t get any signs or symptoms of being sensitive. Also, Snickers hasn’t had one hair ball cough. She didn’t have them often, but never is best!

D.S. - California

Thank you Natures Logic for making such a high quality product!

I have been feeding Sophie since the first day I got her from the rescue. She was abandoned at three weeks old with her siblings but without her mother. She had worms and giardia. It was vital that she het the nourishment she so desperately needed amd I knew Natures Logic would give that to her. She is 7 months old now and thriving. I rotate her proteins but she loves every one of them. Thank you Natures Logic for making such a high quality product!

Faith F.

Thanks to Nature’s Logic my pets are the best they can be.

Hello, I have a Lab and German Shepherd mix. The lab is 7 yrs. old. The Lab was diagnosed with a non functioning thyroid three years ago. So the doctor put him on a thyroid drug, and he lost 20 Lbs. in 4 months. I was feeding him a major brand, but he didn’t really have any energy, plus he was shedding bad. One day he ran out of food but I had some Natures Logic Duck and Salmon, that I feed my female German Shepherd. She is a police K-9. After feeding him Nature’s Logic, I took him back to the vet and his thyroid levels are normal!!!!! The hair loss stopped, and his over all health has progressed 10 fold. It is a fantastic food. Also, clean up is something that I have never seen before. It will dry quickly, I will be looking around and it has vanished. This product is the best. I see such a difference in his overall health, and the shiniest coat. Personally, I will stay with this product for the life of my dogs. Thanks to Nature’s Logic my pets are the best they can be. Thank-you again for this product.

C.A. - Michigan

Finally-a food that works!!!!! Puccini

Finally-a food that works!!!!! Puccini is our 6.5 month old Standard Poodle puppy, for whom we have been trying since the day we got him, to find a food that doesn’t cause him to have soft stool and itchy skin and feet. After creating a spreadsheet of the ingredients in all the various foods (between 15-20 foods)he had tried, to figure out what he was sensitive to, I discovered egg, rice, flaxseed, and oats as common denominators. Once I took him off rice, the volume of his stools decreased significantly, but they were still soft.
I spent hours upon hours scouring dog food labels. I discovered that even the prepared raw food I was trying had flaxseed oil added to it! I came across Nature’s Logic on a popular online pet retailer. I held my breath once again as I clicked on the ingredient list, expecting once again to see egg or flaxseed listed somewhere on yet another “natural” pet food label. I was so impressed when I read that label (it was for the pork formula)! It was finally a grain inclusive, natural food that had none of Puccini’s known problematic ingredients.
I ordered the 13# bag of the pork formula (a meat protein he had not tried before). When it came, I offered a couple kibbles and he excitedly snarfed them down! The next day, although I know this is not the way recommended, I did a cold turkey switch to Nature’s Logic pork kibble. His stool had been like cow patties with the previous kibble, so I figured a cold turkey switch couldn’t hurt him anymore. Later that day he had his first actual solid stool! Hallelujah!!
I am sooo pleased, Puccini’s happy, he loves his food! My husband is happy cost-wise because we were spending so much money to try to find a food that worked for our sensitive pup! He’s still on his first bag of the pork formula, but am planning to rotate between several Nature’s Logic formulas for variety. The only formula he couldn’t have would be the rabbit-since there is egg in that formula.
Thank you for developing this product! I truly love the fact that I can feel good about the ingredients that are going into my pup, and that they are working for him so well. I have only one suggestion for future development: I would love it if you had the option of a larger kibble size, for bigger mouthed dogs. Thank you again!
Kind Regards,
Leah and Puccini

Leah Gruber-Gruver

What can I say but

What can I say but amazing! After struggling to find the best dog food for my dogs without breaking my wallet I came across Natures Logic not only are they grain inclusive but synthetic free! No chemically man made proteins and additives but wholesome real foods! My max has a very sensitive stomach that we have been struggling with for over 3 years. Constant diarrhea and throwing up, it was so sad to watch. All three of my pups have been on Natures Logics for over a year now and no stomach problems! I can only thank god there are actual dog food companies that care about their product and animals! Thank you all so much!!!!

– Marley , Max, Keira

Cameron Timberlake

When my little West Highland

When my little West Highland White Terrier turned about six years old, she started to get hot spots, itchiness, thirst and also a need to pee a lot, and she would only eat a little of the so called top quality dog food from PetSmart or Petco. Veterinarians only wanted to throw steroids at it and to not find out why she was getting nasty skin conditions. I had her tested for allergies that showed no allergies. After prayer, I was motivated to look up yeast infections in dogs where I found an online article that told what dog food ingredients to avoid, peas, corn, oats, rice, grains, potatoes, sweet potatoes, and sugar. The article also said that yeast infections in dogs aren’t on veterinarian’s radar, although they will treat yeast infections in dog’s ears and acknowledge that problem as yeast caused. One veterinarian who I told about CeCe’s history of yeast infections thought it was an allergy when it isn’t. Yeast is the result of dogs eating things that they aren’t meant to. Veterinarians will say that in nature, wild dogs eat the contents of their prey’s stomachs. However, what’s in a prey’s stomach has fermented, been digested somewhat and is whole grain. Anyway, I went looking for a dog food with none of the ingredients that feed yeast infection in dogs. My first try had to have water added to it and it smelled foul. My 2nd attempt was Nature’s Logic, where when I took it home and put CeCe’s serving in a bowl, CeCe was already showing huge excitement/enthusiasm and tried to get at it before I even sat it down for her. For about the next two weeks, she showed huge enthusiasm and made a show every day of trying to get at the dog food before I even set it down. She also ate it all right away so it didn’t sit around like the other dog food with all the fillers that dogs really shouldn’t be eating. All her hot spots, itchiness, thirst and need to pee went away and her coat cleared up. When she had such a need to pee, I bought a dog toilet tray for her where before Nature’s Logic, it was full of pee when I came home from work. After putting her on Nature’s Logic, typically the dog toilet was empty of pee and CeCe’s need to drink greatly reduced also. Her symptoms were so analogous to diabetes. One could logically conclude that eating all sorts of grain, rice, peas, etc. fillers is very analogous to a dog eating sugar and very bad for them regardless. CeCe at the age of 12 years, 4 months was even running around like a puppy in her new back yard and enjoyed her dog run. Unfortunately, I had moved to rattlesnake country, and didn’t know that she wasn’t safe in her dog run. I did not witness her getting bit by a poisonous snake. However, her symptoms all pointed to that and not realizing it as her fur covered up the bite evidence, unfortunately, I got her to a veterinarian too late and she died. She was my special gift from God having said to myself in Aug. 2006 after my old dog had died that I didn’t want to get another dog but I would like to get a young, female Westie, i.e. West Highland White Terrier. Three months later, I found lost, poor neglected, beautiful CeCe with lots of fleas and bald spots from itching, and asked at the Post Office if they knew who her owner was but they didn’t. The following Monday they told me they had found her owner, the owner didn’t want her and I could come get her stuff. Turned out she was female, she was a month shy of two years old so she was young and she was a pure bred West Highland White Terrier and what totally gave me good bumps was she was born Christmas Day, 2004. Getting her was very magical. You can see that she is a very beautiful Westie from the photo. She was totally show quality except large for a Westie, being 13 inches at the shoulder instead of 10 inches. She was very intelligent and very sweet. It will be very difficult to find as wonderful a dog as CeCe totally was. In hindsight, I wish that the communities in rattlesnake country were more pro-active about warning people about rattlesnakes coming into town and the like.

Rose Fagerness

Everyone loves the taste and they never leave any behind in their bowls.

Dear Nature’s Logic, I just wanted to let you know that your dry Lamb formula is awesome! I show and hunt German Wirehaired Pointers. They require superior nutrition due to their rigorous activities and we have definitely found that in Nature’s Logic. We became hooked after trying your food at the International Kennel Club show in Chicago. I have one male who has always been a finicky eater (as a lot of wires can be). He also has had trouble with intestinal upset on various other foods. We’ve been through just about every brand on the market! Since switching Coach to your food, as well as all of my wires, I have noticed their stools are always firm, their coats are shiny, their pigment is nice and dark, and their overall health and endurance has improved! Everyone loves the taste and they never leave any behind in their bowls. We just wanted to say thanks for coming out with an exceptional quality dog food!


I (and my dog) cannot rave about this food enough

I have finally found my dog’s food!

I have a 13-month-old lab/border collie mix who has had gross poop problems her whole life.  We’ve had her allergy tested and tried many different things, eliminating what we thought were the culprits, but without success.

I was beginning to think that maybe her stomach simply couldn’t handle dry kibble.  I found Nature’s Logic (beef) at Global Pet Food in Los Angeles and it was going to be my last attempt at dry kibble before switching to an alternative.

I (and my dog) cannot rave about this food enough.  She absolutely loves it and more importantly, her poops are finally normal!  The amazing thing is that it happened immediately, from the first feeding.  It’s like she has a different butt!  🙂

There must be something in the food the other brands are putting in that you’re not.

Thank you for creating an all-natural food.  We will definitely be sticking with it.  We’ll try the other proteins, as well.

Robert & Bayli

I wanted to say how pleased I am because I have tried and discarded other top rated foods.

I just received my first bag of your formula chicken dry food for dogs I wanted to contact you because I have been researching which food to give my newly adopted little dog. I received the food and I opened the bag and I want to say that I am immediately so pleased. I can see that the kibble is freshly baked and it is just the right size and it smells very good. I wanted to say how pleased I am because I have tried and discarded other top rated foods. Being a canine/feline nutritionist, I even chose carefully among the noncommercial premium brands. I am going to be very happy to introduce this slowly to my little dog. I have researched Nature’s Logic and the ingredients you have include have all the necessary components to promote health also they include the multiple probiotics strains added as well as the enzymes, which I have been purchasing separately. I feel so good about doing every thing I can to promote Sophie’s long term health. I will keep in touch.


Thank you for making this superior product available.

I’d like to thank the distributor who allowed my cats to sample the (Nature’s Logic) Duck & Salmon dry food for free during his visit to Pabby’s Pet Pantry in PA. I have since purchased the (Nature’s Logic) chicken and rabbit dry as well. At one point I had taken my five cats off of dry food completely because two of them were gaining too much weight and I had read that it was attributable to the carbs in dry pet food. It’s great to be able to feed them Nature’s Logic dry – without the cheap fillers and additives and, at the same time, know that they benefit from so many healthy ingredients available in a single product. I have to offer more than one flavor to suit each cat’s taste, but all five enjoy it. One used to vomit after eating a cheaper canned food, but her tummy is calm and happy with Nature’s Logic.

Thank you for making this superior product available. It is well worth the price.


They now won’t eat anything else–other kibbles sit in the bowl untouched.

I have been feeding a premium food for several years. I always wanted to move to a more natural, less grain based diet, but I never seemed to have the time to really research my options. Once the melamine debacle made the news, I made the time and did some investigating. I have tried many varieties of meat based foods, kibble and frozen and freeze dried. I will always need a kibble option since I travel for work and need something that can be left out. My cats LOVE your rabbit based kibble.

They now won’t eat anything else–other kibbles sit in the bowl untouched. It’s the only kibble that makes them actually growl when another cat comes near while eating. Thank you for the quality of your food. It is wonderful, and I’m happy I found a more natural answer for my pets.


We’ve gotten so many compliments about how soft & healthy their coats feel

I started working at a holistic pet food shop when I was working through college, and that’s when I learned about the benefits of all-natural pet food. Out of all the holistic foods we had to offer, Nature’s Logic just made sense! No synthetic ingredients, vitamins, or preservatives whatsoever. Once we started feeding both our pooch & cat Nature’s Logic, we’ve gotten so many compliments about how soft & healthy their coats feel. And we credit it all to the food they eat. Thank you Nature’s Logic!

Katie M.

He is SUPER picky, but he will eat Nature’s Logic without complaining.

We couldn’t seem to find a food that didn’t make Graham itch, until we came across Nature’s Logic. A friend had recommended that we try it and we all love it. I love the ingredients and Graham loves the taste! It had been a struggle for Graham to eat before Nature’s Logic, he is SUPER picky, but he will eat Nature’s Logic without complaining. It has been amazing for him so far!


My dog THRIVES on it!

When I got my rescue pup Jude, it was a struggle to find a food that wouldn’t pass right through him and cause his stomach pains. We discovered raw was the only thing he could digest properly, but my wallet couldn’t keep up with it. Then, up popped Nature’s Logic! Nothing synthetic, closest kibble I could find to raw. My dog THRIVES on it! No more stomach pains and firm stools!


Thank you for such high quality food without taxing your customers wallet.

Luna is a 1 1/2 year old White German Shepherd. Luna is as picky as they come when it deals with her food and as her owner and pet parent, I want to make sure that Luna is getting the best quality available without breaking the bank.

Blue Buffalo has nothing compared to you guys! Luna is a huge fan of your dry kibble chicken flavor. Add in the North Atlantic Sardine Oil and her white coat shines as bright as fresh snow!

Thank you for such high quality food without taxing your customers wallet.

We have found her food choice for life and Luna couldn’t be happier!

Keep up the excellent work!

Jacqueline and Luna

I first discovered Nature’s Logic

I first discovered Nature’s Logic in 2013 when I was working at a pet store in Colorado. The more I learned about the food and the company, the more I realized their approach to diet aligned with how I care for myself – natural, good sourcing, etc. My senior dog, who is the love of my life, is a very picky dog. I have fed most dog foods out there, and feed both raw and kibble. When I brought home Nature’s Logic, I was amazed that no matter which protein I put in front of Ivy, she ate it! All of it! She loves the raw too, which is great because she is picky about her brands of raw as well! Six years later, and I now have 9 dogs and 3 cats. All of them are on Nature’s Logic and thriving. I cannot stop talking about this food to anyone who will listen! Three of my dogs are farm dogs, they live with our goats – and everyone always asks how I keep their coats so smooth and shiny. They eat Nature’s Logic and get fresh raw goats milk, plus I supplement with raw, bone broth, etc. They don’t get groomed very often, and yet they look beautiful! I have watched itchy, miserable dogs switch to Nature’s Logic and within a week become a different dog! I also feed my cats Nature’s Logic, and they love it too! Same as my dogs, they have healthy coats, small healthy stools, shed less, and just great overall health!

When someone asks me the best choice they can make for the pets, I always recommend switching to Nature’s Logic!

Laura Labovitz

Thanks for a great product.

I just purchased my first bag of canine lamb formula and tried to phase in the food as suggested on the bag. Well – so much for that. My active cockapoo has managed to root out every single morsel of his new food and has piled the old food on the floor next to his food dish. Looks like phasing in the food is not going to work around here – the dog feels Nature’s Logic is much better than his old food. I’m impressed with the ingredients and nutrition – since he can’t read, I assume he’s just appreciating the taste.

FYI – This dog is NOT a chow hound – he’s usually quite indifferent to food. Kinda says it all. The dog recognizes a good thing 🙂

Looks like the old food is headed out for the local wildlife.

Thanks for a great product.


I am writing to tell you personally how extremely pleased we are with Natures Logic and what a difference it has made.

It is now 7 months since I switched my West Highland Terrier to your sardine feast variety. I am writing to tell you personally how extremely pleased we are with Natures Logic and what a difference it has made.

My Westie had several issues including skin allergies, elevated liver enzyme ALKP, IBD, anal gland problems, and as of last October diabetes. She is almost 12 yrs old. Since 2010 we had been to several vets and specialists and tried numerous diets and meds which did little to no good as far as her IBD.  When the diabetes came into play in 2015 we had a challenging 2-3 months of ups and downs, tests and specialists, and finally an integrative vet in Tucson. After even more tests a food panel was finally run and we learned she is reactive to several common ingredients in dog foods. This led us to your food so I called your company and requested samples. She liked it so I purchased a bag.

A few weeks after starting Natures Logic I noticed she had no more signs of her IBD which had gotten worse when she was initially diagnosed with diabetes and was put on a rx dog food. We had days where she felt terrible, wouldn’t eat for hours and often had no appetite all day which created big problems as far as giving her insulin dose twice daily. Once we switched to Natures Logic she has never refused a meal.  Her skin allergies, which she had for many years have been non existent, she’s had no signs of IBD, anal gland issues have stopped, and in April she had a vet exam and CBC and the results were extremely good. Her ALKP, which had been over 1800 was down to 250, the lowest it had been since 2010. Additionally we are getting pretty decent glucose readings daily on the sardine feast.

I belong to a canine diabetic group on Facebook. We have about 5700 members all over the world and I often sing the praises of Natures Logic. Your sardine feast variety has the lowest fat content which we always pay attention to as diabetic dog owners. I have provided your number to interested members and just wanted to let you know how very thrilled I am to have found your company.

Thank you so much.


I have been feeding Nature’s Logic for a while now and my dogs love your food.

I have a dog kennel in Minnesota, I have been feeding Nature’s Logic for a while now and my dogs love your food. I have been through so many brands of dog food, it’s unbelievable! Now that I’m feeding Nature’s Logic, I have seen dramatic changes in them. I will no longer be switching dog foods.


This food is worth every penny. Thank you Nature’s Logic!

Since adopting our cat, Oreo, from a local animal shelter, I have been feeding him Nature’s Logic. I braced myself for having another animal in the house and dealing with shedding. Our previous pet had a massive shedding problem resulting in daily vacuuming, but right from the start I noticed that this cat didn’t shed. His coat is like velvet and he’s the perfect weight. His annual trip to the vet was this past week and even our vet couldn’t stop stroking his fur. He went on and on about how soft and healthy the cat was, and I know it was the result of a healthy food. I brought along a brochure listing the ingredients used in Nature’s Logic and he was very impressed. Several of the vet techs even came over to take a look. Having a healthy cat has been a blessing when it comes to vet bills which are non-existent. I no longer have a pet with health problems due to corn and bi-products in his diet. Your canned food made his coat even softer. He loves the rabbit meal the best as you can see. He likes to clean the can! This food is worth every penny. Thank you Nature’s Logic!

L.K. - Wisconsin

What the right kind of nourishment will do for a cat.

I converted my friend to your food. Her cat kept getting fatter and fatter and his demeanor was very contemptible toward her. Plus he always seemed like he was starving. Now that he is eating your (Nature’s Logic) rabbit flavored dry food he is much calmer and contented and seems much more loving toward his owner. Neither or I could believe the change in his personality. I believe it is due to him getting a higher fat food that contains animal fat and not corn oil. His previous food had soy and no animal fat of any kind. She also started supplementing his diet with minor amounts of grain free wet food plus squash and home cooked chicken. He lays/loves on her alot now and he used to be stand offish before. What the right kind of nourishment will do for a cat.


They all go crazy over it.

I’ve been feeding your dry and can food and using your vitamin supplement and sardine oil for about six months now. Everywhere I go I get huge compliments on how beautiful my dogs look. Their eyes are extremely bright, the coats are thick and shiny, their muscles bulge everywhere. Not to mention they have tons of energy…my dogs are all working border collies that work on a farm and we compete all over the southeast and do quite well!!!! Thank you soooo much for such a great product line!!!

I (also) started feeding them your raw diet, and they absolutely love it!!! They all go crazy over it.

K.K. - Florida